Fashion-Tech. Start-Up In Africa

The fashion business has been revolutionised on both the manufacturing and consumer sides as it embraces technological innovations. "Fashion Tech' refers to the various ways in which modern technology influences the fashion industry, influencing everything from design to manufacturing to retail and beyond. 

Customers used to have to go to a store to try on watches, jewellery, and apparel, but now fashion tech solutions firms provide new technologies like AR virtual try-on to allow customers to digitally explore numerous goods and designs wherever they are, all from their smartphone or laptop device. These technologies are rapidly altering the fashion retail market, with retailers utilising AR technology to create compelling shopping trips that assist each client in finding their ideal style.

Here are some African Fashion Tech companies making waves;

  • Zando
  • Rocket Internet AG created Zando in 2012, and it has since developed tremendously to become South Africa's largest online fashion shop, with investors including Rocket Internet AG, Milicom, and MTN. Zando is a division of The Jumia Group, which works as a fashion store and in a variety of other verticals in several African nations. Zando is South Africa's leading online fashion shopping destination, having carved out a lucrative niche in the online retail sector in 2012, going on to win a series of customer service, shopping procedures, and best eCommerce store awards as assessed by


    You may connect with reputable and ethical African fashion brands through Fashtracker. We want to be the go-to fashion destination for African brands both locally and internationally, offering you clothes for any occasion. We are building a network that facilitates easy transactions and purchases for both customers and retailers. The goal is to create a method that makes it simple for you to locate exactly what you're searching for—whether it's the right colour, size, style, or fit for a particular event. 

    We guarantee an unmatched selection of dependable fashion products. We are the ideal place to update your wardrobe. We spare no effort in designing a catalogue that will serve you for any occasion—work, play, dates, parties, work-outs, lounging, even sleeping—from casual elegant ensembles to office wear and occasion-ready dresses—jumpsuits to bags and belts (Coming soon). The list is still expanding!
    Our Four Anchors
    Sustainable,  Trusted (high quality) , Trendy, Affordable

    Sage Corseted Draped Dress

    Shop this from fashtracker


    Garmspot is a rapidly expanding online retail company in Nigeria that specialises in the marketing and distribution of cutting-edge urbanwear brands, modern designs, and trendy accessories. They intend to be the top provider of the greatest brands available in Nigeria and Africa. Garmspot will send items to our clients from our regional centre in Lagos to all corners of the world via their online platform. 

    Their team is always trying to create a one-of-a-kind merchant network in Africa centred on the most fashionable apparel and exquisite products and accessories obtained from both local and international companies, as well as their in-house brand.


    Afrikrea was founded in 2016 with a single goal in mind: to connect Africa and the rest of the world.

    Its co-founders, Moulaye Tabouré, Kadry Diallo, and Luc B. Perussault-Diallo, all hail from Mali and Guinea and have a passion for Africa. They wanted to make Made in Africa products more accessible to a larger audience. Furthermore, they envisioned creating a space that would promote financial empowerment for African women through fashion, crafts, arts, and culture.

    Unlike natural resources, which are restricted, generated, sold, and controlled by others, African culture is an endless, coveted, and widely acknowledged asset that Africans will always possess.

    Africans have earned the right to freely use, consume, and profit from it. Their objective is to disseminate and promote African culture, as well as Japanese food, Latin dances, and European lifestyles.

    As a result, selling and buying African culture all over the world should be a fun communal activity.

    Afrikrea is a French wordplay on the words "Africa" and "creation" - design in French.

    They bring together hundreds of vendors from Africa and around the world as an ecommerce platform. Every day, they help people launch and maintain their businesses online.

    They also offer a secure purchasing experience for their consumers, allowing them to buy with confidence and comfort on their platform. Sellers will only be paid when your order has been sent and acknowledged receipt. 

    After growing up in Mali and working for firms such as PwC and Alstom all over the world, Moulaye dedicates his experience to African culture. As a result, now conducts over $10 million in transactions across 150 countries.

    Moulaye, who is obsessed with service and operational quality, believes that digital distribution is the key to Africa's future. 


    The Folklore Group is a combination of B2B, consumer, and media products that make it easy for the global ecosystem to discover, connect with, and buy African and diasporic designer brands. Its mission is to bring together businesses, customers, and partners who value sustainability and cutting-edge design via the use of technology and community.

    The Folklore Town promotes collaboration and participation among individuals and companies that wish to see our town thrive.

    They are forging significant and long-term relationships between brands and their global consumers and partners. Diversity and inclusion allow the world to recognise African and diasporic ingenuity while also promoting inclusivity. expansion via the development of efficient supply chain networks that foster entrepreneurship, employment, manufacturing, and the African and diasporic economies together. The impact is seen in the development of solutions that improve how brands, merchants, and consumers engage in mindful commerce.

    They should recognise and promote innovation as a means of creating a better and more sustainable society.

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